JoJo Siwa, born on May 19, 2003, in Omaha, Nebraska, is a multifaceted American entertainer renowned for her vibrant personality and signature hair bows. She gained initial fame through reality television and has since expanded her career into music, acting, and social media, becoming a prominent figure among young audiences.
Quick Overview
| Attribute | Details |
|---|---|
| Full Name | Joelle Joanie Siwa |
| Date of Birth | May 19, 2003 |
| Age (2024) | 21 years |
| Place of Birth | Omaha, Nebraska, USA |
| Height | 5 feet 9 inches (175 cm) |
| Profession | Singer, Dancer, Actress, YouTuber, Entrepreneur |
| Net Worth (2025) | $20 million |
| Famous For | Reality TV (“Dance Moms”), music, YouTube |
| Popular Songs | “Boomerang,” “Kid in a Candy Store,” “Hold the Drama” |
| Merchandise | Hair bows, clothing, accessories |
| YouTube Channel | Its JoJo Siwa |
| Subscribers | Over 12 million |
| Social Media | Active on YouTube, Instagram, TikTok |
| Sibling | Jayden Siwa (Brother) |
| Notable Achievements | New York Times bestselling author |
| Philanthropy | Anti-bullying campaigns |
Early Life and Rise to Fame
Joelle Joanie Siwa, known professionally as JoJo Siwa, began her journey in the entertainment industry at a young age. She first appeared on “Abby’s Ultimate Dance Competition,” a spin-off of “Dance Moms,” where she showcased her dancing talents. Her energetic performances and charismatic presence quickly made her a fan favorite, leading to further opportunities in the entertainment world.
Music and YouTube Career
Transitioning from reality TV, JoJo launched a successful music career, releasing hit singles like “Boomerang” and “Hold the Drama,” which emphasize themes of anti-bullying and positivity. Her YouTube channel, “Its JoJo Siwa,” boasts over 12 million subscribers and more than 2.7 billion views, featuring a variety of content including vlogs, challenges, and music videos.
Jojo Siwa Physical Attributes
Height: JoJo Siwa is approximately 5 feet 9 inches (175 cm) tall.
Weight: Approximately 58 kg (128 lbs).
Hair Color: Blonde, often styled in vibrant and colorful hairstyles, with a preference for bold bows.
Eye Color: Dark brown.
Body Type: Slim and athletic, maintaining a fit physique, which is often showcased in her dance performances.
Net Worth
As of 2025, JoJo Siwa’s net worth is estimated to be approximately $20 million.
Sources of Income:
YouTube Channel: JoJo’s YouTube channel, featuring vlogs, music videos, and dance content, has garnered billions of views, significantly contributing to her income through ad revenue and sponsorships.
Music Sales and Streaming: Her music career, including singles like “Boomerang,” generates revenue from sales and streaming platforms.
Merchandise Sales: JoJo’s signature bows and other merchandise, especially her collaboration with Claire’s, have sold over 80 million units, contributing substantially to her earnings.
Endorsements and Sponsorships: She has partnered with brands such as Amazon, Amazon Fashion, and Charmin, earning income through these collaborations.
Live Performances and Tours: Revenue from concerts and live events adds to her financial portfolio.
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Entrepreneurial Ventures
Beyond performing, JoJo has established herself as a savvy entrepreneur. Her merchandise line, particularly her iconic hair bows, has achieved significant commercial success, resonating with her young fanbase and becoming a symbol of her brand.
Personal Life
Sexual Orientation and Relationships: In January 2021, JoJo publicly came out as part of the LGBTQ+ community, later identifying as lesbian.
- Kylie Prew: JoJo began dating Kylie Prew in early 2021. The couple had an on-and-off relationship, ultimately parting ways in 2022.
- Avery Cyrus: In August 2022, JoJo started a relationship with social media content creator Avery Cyrus. The pair separated in December 2022.
- Dakayla Wilson: JoJo dated dancer Dakayla Wilson from August to November 2024.
- Kath Ebbs: In late 2024, JoJo was seen with Australian actor Kath Ebbs, suggesting a new romantic involvement.
Advocacy and Public Image: JoJo is known for her vibrant personality and distinctive style, often featuring colorful bows and outfits. She has been open about her personal life, using her platform to advocate for self-expression and acceptance.
Conclusion
JoJo Siwa’s evolution from a reality TV dancer to a global entertainment icon exemplifies her versatility and business acumen. Her commitment to spreading positivity and embracing authenticity continues to inspire her audience, solidifying her status as a role model for young fans worldwide.
FAQs
Q: What is JoJo Siwa’s real name?
A: JoJo Siwa’s real name is Joelle Joanie Siwa.
Q: How old is JoJo Siwa?
A: As of December 2024, JoJo Siwa is 21 years old.
Q: How tall is JoJo Siwa?
A: JoJo Siwa’s height is approximately 5 feet 9 inches (175 cm).
Q: What is JoJo Siwa’s net worth?
A: JoJo Siwa’s net worth is estimated to be around $20 million as of 2025.
Q: What are some of JoJo Siwa’s popular songs?
A: Some of JoJo Siwa’s popular songs include “Boomerang,” “Kid in a Candy Store,” and “Hold the Drama.”
Q: Has JoJo Siwa written any books?
A: Yes, JoJo Siwa is a New York Times bestselling author.
Q: Is JoJo Siwa involved in any philanthropic activities?
A: JoJo Siwa is known for her involvement in various charitable activities, particularly those supporting anti-bullying initiatives.
Q: Has JoJo Siwa appeared in any television shows or movies?
A: Yes, JoJo Siwa has appeared in several television shows and movies, including “Dance Moms” and various Nickelodeon productions.
Q: Is JoJo Siwa active on social media?
A: Yes, JoJo Siwa is highly active on social media platforms, including YouTube, Instagram, and TikTok, where she engages with her fans regularly.
Q: Does JoJo Siwa have any siblings?
A: Yes, JoJo Siwa has an older brother named Jayden Siwa.
For a visual overview of JoJo Siwa’s journey, you might find the following video insightful: